Inspiration

for luxury incentive travel and Experiential events

Talking Incentives and 35 Years with Ulterior Events, UK
Leadership Joseph Birtwistle Leadership Joseph Birtwistle

Talking Incentives and 35 Years with Ulterior Events, UK

Nearly four decades in luxury incentives brings perspective you can’t learn from a playbook. Fresh from inVOYAGE Sri Lanka, Ulterior Events’ Graham Alderman and Fiona Thomas share the lessons, realities and quiet truths that have shaped 35 years at the top of the industry — from planning perfection to partnership, presence and longevity.

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What makes a destination ‘incentive-ready’ – and why Bangkok is a must visit in 2026
asiapac, asia, thailand Joseph Birtwistle asiapac, asia, thailand Joseph Birtwistle

What makes a destination ‘incentive-ready’ – and why Bangkok is a must visit in 2026

Luxury incentives are defined not by scale, but by feeling. The most compelling destinations offer more than exceptional hotels and polished logistics; they create an emotional backdrop where culture, history and modern life converge to inspire connection and reward achievement. It is within destinations that offer this depth and freedom — cities like Bangkok — that truly unforgettable luxury incentives are born.

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